Priority Bicycles Manufacturing Company

As a front-runner in the electric bikes and scooters production domain, Priority Bicycles has embarked on a journey to revolutionize the eco-friendly transportation landscape. Our unwavering commitment lies in delivering world-class bicycles at competitive price points that raise the bar of industry standards.

Embracing the Power of Simplicity

Our operations hinge on a simple yet effective strategy – sourcing superior quality parts, maintaining a streamlined supply chain, minimizing overheads, and leveraging the digital marketplace's vast potential. No opulent physical stores. No deceptive attractions. No unnecessary complications.

It all took off when Dave, our visionary Founder, identified a gap in the market. His friends, just like many others, sought a bicycle that checks all the right boxes - aesthetically appealing, user-friendly, lightweight, comfortable, effortless to ride, simple to maintain, theft-resistant, and economically priced.

Journey from a Tech Leader to Cycling Evangelist

Dave was no stranger to taking bold steps. He gave up his role as the CEO of a multinational software corporation to forge his path. But his decision wasn’t a hasty leap of faith. With a rich background in the bicycle industry and invaluable experience under the leadership of industry giants, Dave was prepared for his entrepreneurial venture.

But it wasn't just his professional experience that propelled this bold move. As a doting father, Dave yearned to rejig his "priorities". He wished to share his cycling passion and devote more quality time to his family, rather than being ensnared by the conventional office grind. This personal aspiration gave birth to our brand's name, symbolizing a shift in lifestyle priorities.

Crafting Perfect Riding Experiences

Armed with this vision, Dave embarked on his mission to design an everyday bike for the leisure cyclist. His objective was clear: to create an affordable solution that bypasses the hassles of frequent upkeep, promising a seamless and enjoyable riding experience.

Explore Our Electrifying Collection

Discover the impressive array of electric vehicles from Priority Bicycles. Our portfolio, brimming with innovative design and advanced technology, reflects our dedication to offering the finest biking experience at a cost-effective price. So, join the green revolution and become a part of the Priority Bicycles community today. Your journey towards sustainable mobility begins here.